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Transactional Marketing owned by Sinch

Mailjet

European-focused, GDPR-friendly all-in-one.

overview

Mailjet (Sinch) offers transactional plus marketing with EU data residency. Drag-and-drop builder is among the better ones. API is solid but not differentiated.

for teams choosing a transactional API

Judged purely as an API. What the request contract guarantees on retry, how complete the webhook event coverage is, whether suppressions are readable and writable programmatically, and how much the message log retains when something needs debugging in production.

Against high-frequency programmatic sends where a missed delivery is a product failure, Mailjet covers webhook coverage, event stream, the suppressions API, batch sending, and SDK breadth, and does not cover idempotency keys. Whether that gap matters depends on how central those are to the build.

  • Idempotency keys: No
  • Webhooks: Yes
  • Event stream: Yes
  • Operating since: Not published
  • Suppressions API: Yes
  • Best published rate per 1,000: Tiers not published in comparable form
  • Batch sending: Yes
  • SDKs: node, python, go, ruby, php, java, dotnet
  • Deliverability: Solid for European-routed mail.
deliverability

Solid for European-routed mail.

best for

EU-based teams with GDPR-sensitive recipients.

pros
  • EU data residency
  • Strong template builder
  • Sub-accounts
cons
  • Free tier capped at 200/day
  • API ergonomics feel dated

Features at a glance

API Yes
SMTP Yes
SDKs node, python, go, ruby, php, java, dotnet
Webhooks Yes
Templates rich
React Email No
Batch send Yes
Scheduled send Yes
Suppressions Yes
Multi-tenant Yes
Inbound parsing Yes
Event stream Yes
Idempotency keys No
Dedicated IP Yes

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